AboutUs
RECYKO
New Generation Rechargeables
Our Manifesto
Progressive
Life depends on energy. It keeps us going and drives us forward. It switches things on and enables us to do more. And it empowers us to be more.
Our Personality
Positive
Yet, the next generation of consumers also expect brands to help drive real change and lead the sustainable transition the world so desperately needs. That’s why we believe the future is rechargeable.
Our Purpose
Direct
Using our rechargeable products not only enable play and progress, they also inspire change. We want to show the world that batteries have the power to change things for the better. Because it’s not just about the things that we use. It’s about the things we use again and again.
Our Positioning
Playful
We challenge category conventions and redefine everyday energy to help reshape the future.
Rethink. Recharge. RECYKO.
Rethink. Recharge. RECYKO.
RECYKO
Rethink. Recharge. RECYKO.
Rechargeable
1000 fewer single-use batteries ending up in landfill, and hundreds of dollars saved over time.
Performance
RECYKO batteries retain up to 70% of their charge after 60 months in storage, offering extended runtime even in high-drain devices
Save More
Enjoy peace of mind with a 6-year guarantee or 1000 charge cycles – whichever comes first. RECYKO is built to last.
Pre-Charged
No need to wait for the batteries to be used, instead you can recharge anytime and to be used whenever you needed!
Reimagining RECYKO
As a pioneer of the rechargeables category and one of the top rechargeable battery (NiMH) manufacturers in the world, GP has sought to stay ahead of the times by reimagining RECYKO for a more sustainability-driven future.
The end result is a bold revamp of the RECYKO brand, elevating it to become a brand of its own standing, supported by the engineering expertise and reputation for quality of GP.
To reflect the inherent sustainability-driven nature of RECYKO and its rechargeable battery products, a new brand positioning and brand identity have been created. The new RECYKO brand seeks to be a catalyst for change in the category and consumers’ lives.
For we have not only rebranded the RECYKO brand but have also reinvented rechargeables for a new generation of consumers.
The end result is a bold revamp of the RECYKO brand, elevating it to become a brand of its own standing, supported by the engineering expertise and reputation for quality of GP.
To reflect the inherent sustainability-driven nature of RECYKO and its rechargeable battery products, a new brand positioning and brand identity have been created. The new RECYKO brand seeks to be a catalyst for change in the category and consumers’ lives.
For we have not only rebranded the RECYKO brand but have also reinvented rechargeables for a new generation of consumers.